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WFRA Convention

June 2

In April 1926, a group of independent, small business owners convened to establish an organization of Wisconsin state oil marketers. Looking to the future, they realized they could accomplish a great deal more collectively than they could individually.
The founders of the Wisconsin Independent Oil Jobbers Association wanted to lay the groundwork for an effective organization that would promote a reasonable and profitable business climate for independent petroleum marketers in the years to come.
Over the years, Association members have worked for fair and reasonable regulations from government, and fair competition with suppliers.

The addition of convenience stores to our Association membership gave us further opportunity to expand both our base and influence.
Our Association’s history is replete with examples of volunteer leaders working with all levels of government to advance our positions and ideas and reinforce the importance of independent businesses to the social and economic fabric of our communities.